Nandini Homestay Dehradun

The Challenge

The owner approached CCS Marketing Services as a first time Homestay owner! Having started his homestay in January 2019, the owner had registered his homestay on Goibibo and Booking.com but was struggling to get bookings.  He was not very educated and was not tech savvy in terms of using the extranet and needed someone who could help him out with the OTA's. 

Through a contact, he approached CCS Marketing Services for help. He wanted someone who was familiar with the online booking process and the hospitality experience as this was a new career for him with no background in hospitality.

Our Approach

We started working with Nandini Homestay in April 2019 and started reviewing the information uploaded on Goibibo/MMT and Booking.com. We updated the content on both sites with more photographs as well as better content on the amenities and facilities available at the homestay. We also found the pricing and the meal plans to be wrongly updated on Booking.com and corrected the same. Since April 2019, Nandini Homestay has been averaging around 26 room nights a month. We also started listing the homestay on other OTA’s such as Homestay.com, Airbnb and Travelguru.com.

With the coronavirus affecting revenues and business for the first five months, we worked with the owner to restart the homestay. In October 2020, Nandini Homestay recovered 76% of 2019's business and was expected to match last year’s bookings for November 2020.  Once the owner was confident about running the homestay on his own, we discontinued our services having achieved our objective of helping the owner grow his business online.  

Find out more about our Homestay Marketing Solutions